American Society of Magazine Editors

Thursday, May 17, 2018

Senate Approves Overturning FCC's Net Neutrality Repeal
The final vote was 52-47: The outcome is unlikely to derail the FCC's repeal of Obama-era rules that restrict Internet service providers' ability to slow down or speed up users' access to specific websites and apps. The legislative victory is fleeting because the House does not intend to take similar action, but Democrats are planning to carry the political fight over Internet access into the 2018 midterms. As expected, Sen. Susan Collins, R-Maine, joined Democrats in voting to overturn the FCC's controversial decision. But two other Republicans — Sen. John Kennedy of Louisiana and Sen. Lisa Murkowski of Alaska — also voted in favor of the resolution of disapproval.
People and Investigation Discovery Plan Two New TV Series: Crimes of Fashion, Cults
In three, 60-minute episodes, "People Magazine Investigates: Crimes of Fashion," reporters will unravel the stories behind famous faces and labels, investigating obsession and family betrayal that all ended in murder. The season is set to run in the third quarter.
Cosmopolitan Wants to Be Known for More Than Sex Tips and Unicorns
The Hearst title's new digital director wants to set a fresh tone without sacrificing the viral content that’s made the website a success.
The World’s First Content Logistics System
Paul Canetti CEO and Founder at MAZ writes MAZ "In the almost eight years since, we now have processed over half a billion pieces of content for some of the world’s biggest brands like Bloomberg, Hearst, Condé Nast, USA Today, Outside TV, and hundreds of others. The original system we built was centered around mobile and tablet apps, and it grew into a rich and comprehensive toolset that allowed brands to create beautiful experiences without any code."
Magazine Publishers with Video Ambitions See YouTube As Safer Bet than Facebook
This month, Inc. and Fast Company, both owned by Mansueto Ventures, will release nine new video series. All were created with YouTube in mind in the sense that the shows are weekly, focus on evergreen topics and run up to eight minutes per episode. The shows include Fast Company’s “You Have to See This,” which covers people and businesses offering experiential services, and Inc.’s “Day In the Life,” which follows entrepreneurs.
Q&A with Hearst Magazines Digital Media CTO Michael Dugan on a Commerce-Focused Future
-Says Michael Dugan, CTO of Hearst Magazines Digital Media. “This is a fast-growing category for us with revenue increasing 120% in 2018 over the same period last year.” Not surprising, data is at the center of this strategy. The content readers interact with and when reveals a lot of information about their interests and buying intentions. Or as Dugan puts it, “The media industry has massive amounts of consumer preference data.”
Men’s Health Names Ted Stafford As New Fashion Director
This is the first hire under new editor in chief Richard Dorment: Hearst has also named him market director of its men’s group, which includes Esquire and Popular Mechanics. Starting next week, he will provide style coverage and content for those titles, while more closely overseeing fashion, style, accessories and grooming coverage at Men’s Health.
The Royal Wedding Offers Media Companies Something Rare: An Epic News Event They Can Plan for
“It’s rare for us that there’s such an epic event that we can prepare for. This only happens one time,” said Kate Lewis, who oversees editorial for Hearst Magazines’ digital properties. Lewis said Hearst Magazines has around 100 to 150 people — about half of its digital staff in the U.S. and U.K. — covering the wedding in some way.
Featuring Women’s Health Magazine’s Jen Ator: Your Therapy, Thigh Chaffing and Periods After Giving Birth Questions Answered
The Doctors are celebrating National Women’s Health Week with Women’s Health Magazine’s fitness director Jen Ator, who joins us to answer important viewer questions about therapy, thigh chaffing from exercising and periods.
Associate Member Spotlight: AdvantageCS
Dan Heffernan Vice President & Chief Product Manager at AdvantageCS takes on five questions; among his answers—"...innovative strategies which keep readers engaged have succeeded in increasing retention. Disparate system proliferation has made integration, marketing, and customer service challenging. Consolidating systems will reduce costs and improve the reader's experience. Reader revenue will continue to be a key indicator of health, so we expect to see more publishers trying out membership models and smart paywalls."
Q1 2018 Magazine Media 360° Social Media Report
MPA – The Association of Magazine Media has released the Magazine Media 360° Social Media Report for 1st Quarter 2018 which includes a metric designed to measure audience engagement. To review this quarter's Social Media Report, click here [http://www.magazine.org/sites/default/files/%23%23SMR%20Q1-18%20Main%20Report-fr.pdf#overlay-context=frontpage] and to review the Social Media Report including a summary of results for the Social Media Engagement Factor analysis. You can click here [http://www.magazine.org/sites/default/files/%23%23SMR%20Q1-18%20LikesFollowers%20%2B%20%25%20Change.pdf#overlay-context=frontpage] for an alphabetical list of Likes/Followers with percent change versus prior quarter for magazine media brand by social network.

NEW YORK, NY – April 11, 2018 – Independent publishing executives will convene for the Annual IMAG Conference hosted by MPA – The Association of Magazine Media at the Taj Hotel in Boston on June 13-14. The event is chaired by Elizabeth Bramson-Boudreau, CEO and publisher, MIT Technology Review; David Nussbaum, CEO and chairman of the board, America’s Test Kitchen; and Jamie Trowbridge, president and CEO, Yankee Publishing.

All the research facts, charts, and data are ready to use in your presentations.
June 13 - 14, 2018
Taj Hotel