American Society of Magazine Editors

Friday, March 9, 2018

Report: Steady Audience Magazine Numbers, Shift in Media Mix
According to the latest audience report, the association’s numbers shows strong growth in video, up 13% from January 2017, and a mobile audience increase of 1.6%. Print and digital numbers were flat, with a decrease of -1.7%, web (desktop/laptop) declined by -5.5%, signaling the migration to mobile.
How The New Yorker plans to double its paid circulation to 2 million
Total paid circulation for the highbrow weekly rose 12.3 percent last year to 1.2 million, even as the subscription price grew 20 percent to $120 for the most popular print-digital bundle. Today, readers contribute 65 percent of the revenue. (At The New York Times, reader revenue is 60 percent.)
'Christian Science Monitor' Debuts Pay Wall In May, As Digital Ads Decline
The paywall follows the successful launch of the Monitor’s digital subscription product The Monitor Daily, which was introduced one year to the day the paywall will go up. The Monitor Daily newsletter contains five simplified, easy-to-consume stories. It now has 9,000 paid subscribers, a 50% open rate and a 20% click-through rate, when readers click to read the full story teased in the Daily.
People on the Move 3.9.18
Dave Barber, Athlon Media Group (AMG) and Parade’s executive VP and director of newspaper relations, is retiring from his role and will be superseded by Kevin Craig, who is currently the senior VP of newspaper relations. Emily Witt has been named a staff writer for The New Yorker after serving as a contributing writer, most recently during the coverage of the Parkland, FL shootings.
‘We’re making inroads’: Reddit is trying to tighten its relationship with publishers
Over the past year, a media partnerships team of four has ramped up efforts to bind publisher content and Reddit users closer together. It has rolled out new features, including profile pages and native video hosting. It has also stepped up efforts to work with publishers on content-focused initiatives both on and off Reddit’s platform, including its editorial collaboration with Time magazine.
Fake news spreads ‘farther, faster, deeper’ than truth, study finds
By almost all metrics, false cascades outpaced true ones. Even the farthest-reaching true rumors rarely spread to more than 1,000 people. But the top 1 percent of falsehoods routinely had audiences of 1,000 to 100,000 people, the study authors reported.
Five Key Media Tech Trends from February
In a month that ended with a Siberian storm sweeping across Europe, Facebook began to feel the frost much sooner. Here, we look at five of the key media tech trends to emerge in February, along with their potential impact on the global industry.
Magazine Media Spotlight: Your Dog Knows How You Feel—Here’s How
Does it ever seem like your dog is in tune with your emotions? You may be on to something. In new experiments, dogs showed signs of understanding whether a human or a dog was happy or mad based on facial expressions and vocalizations.
Bloomberg Media Chief: The “Pendulum” of Power Has Finally Started to Swing Away From Google and Facebook
All the research facts, charts, and data are ready to use in your presentations.
June 13 - 14, 2018
Taj Hotel
March 13, 2018
Cipriani Wall Street