American Society of Magazine Editors

Mark Beard

Senior Vice President, Global Digital Media and Content Strategy

The Economist

Mark Beard is senior vice president, global digital media and content strategy at The Economist. Prior to his current role, Beard was global licensing and syndication director, UK circulation director and then EMEA circulation and marketing director. Today, in addition to managing breakthrough digital marketing activities, he oversees the group’s syndication and licensing business, but digital marketing is currently where his heart and mind reside. Prior to joining The Economist Group, he held many management roles including circulation marketing manager at The Telegraph Group (The Daily Telegraph, The Sunday Telegraph and The Spectator), publishing manager at Haymarket (What Car?, STUFF and What Hi-Fi?), associate publisher at EMAP in Cape Town and international business manager at Bauer Media."