American Society of Magazine Editors

Dan Heffernan

Vice President and Chief Product Manager


Dan Heffernan is vice president and chief product manager at AdvantageCS, an Ann Arbor, Michigan-based company serving the publishing and membership association industries since 1979. Heffernan is responsible for sales, marketing and product direction at this 85-person software and services company. With a global portfolio of clients, AdvantageCS provides solutions to publishers of both digital and print magazines, newspapers, newsletters, books and digital-only content.